Ariens

Back in December, I had the opportunity to travel to Brillion, Wisconsin — population 3,186. Coming from  a small town myself, I had a pretty good picture of what I was going into. What I wasn’t familiar with was the weather there. In Brillion, just south of Green Bay, it got down-right cold. Like negative-degree-wind-chill cold. Mercifully, the assignment for Ariens Company had us working inside their comfortable factory. Ariens is famous for their snowblowers and lawnmowers. They are a lean manufacturing company, which means they make the majority of the components themselves. You can follow a flat piece of steel all the way through the factory and see it in its final state. My job was to capture the lifeblood of Ariens, their workforce, in action. I was super impressed with the process, the warmth of the people and the pride in their work. And on a December day in Brillion, a little warmth goes a long way.

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